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BUSINESS INVESTIGATION: GAIN CITY A business needs to improve its marketing mix, in response to competition and trend, so as to continue to attract its target customers. You are required to investigate the business of your choice from the RETAIL industry. The business must have a physical location in Singapore that customers can go to. Informati
Instruction: Note: The instructor reserves the right to make minor changes to the questions (e.g. correcting typos) before the exam. 1. Explain different categories of “investors” under Singapore’s Securities and Futures Act. 2. Explain the balanced scorecard regime for financial advisers under Singapore law. 3. Explain how a financial ad
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Assignment Brief OM is a highly important function in today's dynamic business environment. Among the trends that have had a significant impact on business are just-in-time, total quality management, reengineering, flexibility, time-based competition, supply chain management, a global marketplace, and environmental issues. Choose any manufacturin
Target group Mention what target groups are in general. The target groups were adopted by the company my back because Target groups do not need to be defined by age only Ø Lifestyle, emotions, and needs should be taken into account For these reasons, we have improved the target groups of the company the main focus of this paper is on “Youn
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Question 1 Draw an Entity Relationship Diagram (ERD) for the following case study: Management Book Association (MBA) is engaged in a wide range of publishing, marketing, and distribution activities in Singapore. These are in the areas of educational textbooks, children's books, general and trade books, academic and scholarly publications, reference
Assignment Question with Instructions: Choose an organization you are either currently working with or you have some experience or familiar with. Critically analyze and evaluate some of the important roles and responsibilities of the given information below in your own department in which is currently developing new strategies to support the staff
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International Marketing Prepare an outline marketing plan for a foreign brand, for entry into an international market The brand is not limited to any particular sector and not limited to a Singaporean brand. It can be any brand from any country and this brand will enter any country that it is not currently found in. cta_question_1 Differences
Introduction Claudia, a junior at a leading firm of strategy consultants, had just arrived with two senior colleagues at the headquarters of a medium-sized company considering its next strategic move. The CEO began the meeting by outlining the business the company was in and some of the history behind the firm’s significant success in European m
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Scenario: This assignment requires you to develop an individual case study dealing with aspects of marketing management. You need to apply key concepts of marketing management to your experience by choosing an organization from the list of 25 ‘disruptive brands’ available here:- You MUST follow the Project Report format, which should contain
Question1. Network topology refers to the layout of the links and nodes of a network. Describe the following network topology. a) Bus topology b) Star topology c) Ring topology Note: Use a diagram to illustrate your understanding, cta_question_1 Question 2. a) What is a webpage? b) What is a website? c) Distinguish the differences between a webpag
