MKT354: Please select and observe any business in your area Based on your observation, prepare a report that will address the following: Brand Management Report, SUSS, Singapore

QUESTION :

Please select and observe any business in your area. Based on your observation, prepare a report that will address the following:

1. Identify the business name, location, and hours and days of
2. Does the business in the strategic location?
3. Describe its products and/or
4. Identify its
5. Why do you think that customers buy their product and/or service from this company?
6. Identify two competitors and describe how this business differentiates itself from
7. Does the business have a competitive advantage?
8. In your opinion, what dangers does this business face in the near-term?
9. Can you propose some customer relationship management strategies to improve the business

Business : Shopee SG