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Assessment 2: Major Group Research Report (60 marks) — Due 26" February. By the conclusion of our the intensive, groups will have settled upon an ‘answerable research question’, a sequence of ‘interview questions, conducted the interviews, coded the data, and started to analyze the results. Using the collective findings, students will then
Question 3 Answers to the two questions below should not exceed 300 words each. (a) How does strategic planning differ from operational planning? Relate an example of each. You may draw upon your work experience or your MonsoonSIM game experience. (b) Discuss whether marketing and promotion create value for customers. Illustrate your answer with
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Question 2 James Ku has just graduated with a general business degree from SUSS. Based on current market conditions, he is confident of getting a job that will pay him at least $3,500 a month. On the other hand, James has always been interested in running a business. He has noticed a strong demand for sports-related waist pouches. He managed to so
Question 1 BitTech Pte Ltd (BitTech), with headquarters in Singapore, operates a computer server farm in Texas, USA. It has some 4,000 servers mining Bitcoin cryptocurrency. However, with Bitcoin values fluctuating wildly, intense competition and increasing operating costs, the company has decided to pivot its business to cloud services and to rel
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PURPOSEResearch academic sources to identify and use key arguments in the field of international HRM and articulate the implications for management practice. DESCRIPTIONFocusing on an investigation of significant topics in the international human resource management field, students critically apply theories, principles and methodologies to analyse
(a) Amazon’s corporate culture is seen as a dynamic and growth-oriented environment. This is evident through Beryl Tomay’s experience after her early career mistakes could have cost her a job. Tomay's experience becomes a case study for Amazon's preference for employee growth over punitive measures, acknowledging that coding missteps are inhere
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Identify a skill that you or a family member has picked up in recent years (e.g., learning a musical instrument, language, sport, coding, etc).(a) Briefly discuss what the skill involved and the learning process.(b) Pick a journal article with concepts relevant to SU3-4 and summarise the key ideas. Apply relevant concepts from SU3-4 and the journal
Question 2 John was the CFO of TS-Com PLC, the Thailand subsidiary of SG-Com Pte. Ltd., a large telecommunications company based in Singapore. SG-Com owned 70% of TS-Com. The other 30% was listed on the Bangkok stock exchange and publicly traded. SG-Com was also a public company listed on the Singapore stock exchange. John was also involved in inv
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Question 1 A press release titled “Luckin Coffee Agrees to Pay $180 Million Penalty to Settle Accounting Fraud Charges” by the U.S. Securities and Exchange Commission in the SEC website on 16 December 2020, reported that China-based company Luckin Coffee Inc. defrauded investors by materially misstating the company’s revenue, expenses, and n
Question 1 The electric vehicle (EV) market is experiencing rapid growth. In your role as an equity research analyst in Singapore, you've been tasked with covering the EV battery manufacturing industry. After some research, you find that CATL, a Chinese publicly listed company on the Shanghai Stock Exchange, is currently the largest EV battery man
