MN3056K: What makes us consume the way we consume? Examine one of your own consumption practices: Consumer Behaviour Essay, SUSS, Singapore

University Singapore University of Social Science (SUSS)
Subject MN3056K Consumer Behaviour

Individual Assignment 2:

What makes us consume the way we consume? Examine one of your own consumption practices and, by using the literature, explain what this consumption practice says about you, your class identity, your cultural background, or any other collective identity you identify with, as well as your understanding of yourself. Also seek to critically reflect on this consumption practice.

The essay is to be 1500 words in length and must contain a reference list of all sources consulted (not included in word length).

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