In Your Capacity as a Business Consultant, Conduct a Strategic Analysis, Planning and Implementation: Strategic Planning and Implementation Assignment, TMC, Singapore

ROLE

In your capacity as a business consultant, conduct a strategic analysis, planning, and implementation for your client. You have been asked to submit a report to your client to address various issues in Strategic Planning and Implementation (preferably a product line or service):

Select a company of your choice from the list of industries on the next page (page 10).

TASK

Your client has asked you to propose a strategic plan for their organisation relating to the following issues:

Be able to identify and develop a critical understanding of the external environment affecting an organisation

• explain the importance of external factors affecting an organisation
• analyse the needs and expectations of stakeholders of an organisation
• analyse the major changes taking place in the external environment that will affect strategy

Be able to critically review existing business plans and strategies of an organisation

• use appropriate tools to analyse the effects of current business plans
• reflect upon the position of an organisation in its current market
• critically assess the competitive strengths and weaknesses of an organisation’s current business strategies

Be able to critically evaluate and develop options for strategic planning for an organisation

• use modelling tools to develop strategic options for an organisation
• develop a comparative understanding of activity from organisations in the market
• create options to form the basis of future organisational strategy

Be able to critically evaluate and construct a robust strategy plan for an organisation

• propose a suitable structure for a strategy plan that ensures appropriate participation from all stakeholders of an organisation
• develop criteria for reviewing potential options for a strategy plan
• construct an agreed strategy plan that includes resource implications

Be able to critically examine factors affecting an organisational strategy plan

• critically evaluate the core organisational values (ethical, cultural, environmental, social, and business) with the current business objectives of an organisation
• suggest appropriate vision and mission statements with sound reasoning for an organisation
• produce agreed to future management objectives for an organisation
• develop measures to critically evaluate a strategy plan

Be able to create and propose a robust plan for the implementation of a strategy plan

• develop a schedule for implementing a strategy plan in an organisation
• create appropriate dissemination processes to gain commitment from stakeholders in an organisation
• design robust monitoring and evaluation systems for the implementation of a strategic plan in an organisation

Industry:

You are to select ONE public listed company from the following industries: Fast Food, Food and Beverage, and Consumer Electronics.

Examples are McDonald, Coca-Cola, Starbucks, Apple, Samsung.