| University | Temasek Polytechnic (TP) |
| Subject | Business Proposal |
Learning outcomes:
Knowledge and Understanding-Successfulstudentswill typically:
- critically evaluate the nature and significance of the small business sector within the economy.
- analyze the practical managerial challenges faced by small business;
- investigate environmental forces that impact upon small businesses
Skills and Attributes -Successfulstudentswill typically:
- critically evaluate small business theories and frameworks.
- explore and appraise the functions critical to small business management.
- research and develop suitable strategies for the small business manager.
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Requirements:
You are to research, develop, and publish a business plan for a Food and Beverage outlet. Your business research report should be approximately 4000 words +/- 10% and should include the sections outlined below:
- Executive summary
- Product/Service benefit statement
- Market environment
- Marketing Plan
- Operations Plan
- Financial Plan
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