| University | Northumbria University Newcastle (NUN) |
| Subject | SM9701: Innovation and Entrepreneurship |
- Undertake a review of the strategic innovation and/or the corporate entrepreneurship process of your own organization or one you are directly familiar.
- Examine the approach of the organization in the context of the academic literature, outlining the main innovation strategy and/or entrepreneurship processes.
- Identify what are the strengths and weaknesses of this approach for this organization and outline some future recommendations to senior management for your chosen organization.
- Reflect also on your personal involvement in innovation or entrepreneurial activity in your working life, and how has your understanding of that experience been changed or enhanced as a result of the learning in this module and your engagement with practice. This may be aided by the use of a reflective learning model.
- If you have not previously been involved in such activities you may reflect on how your role has been shaped by innovation or entrepreneurial decisions made elsewhere.
- How might your future development in your current role or in a new role be affected by the new knowledge you have gained?
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