| University | Singapore University of Social Science (SUSS) |
| Subject | MGT555 Innovation and Strategy |
Section A (100 Marks)
Question 1
Gaming is big business. In the “2024 State of Gaming Report” jointly published by advertising agency Dentsu and consumer research company GWI, the global gaming market has reached USD184 billion, dwarfing the combined music (USD28.6 billion) and film (USD33.9 billion) markets. Based on Newzoo’s data, 23% of gaming revenue derives from PC games, 28% from console games, with almost half from mobile games. 2.4 billion people around the world use a device to play games, with the average age of a gamer going up from 33 years of age in 2015 to 37 in 2024.
Select a gaming company that you find to be innovative and answer the following questions.
Limit your main text discussion to 2,000 words, including in-text references.
Hire a Professional Essay & Assignment Writer for completing your Academic Assessments
Native Singapore Writers Team
- 100% Plagiarism-Free Essay
- Highest Satisfaction Rate
- Free Revision
- On-Time Delivery
Question 1a
Apply relevant strategic tools and frameworks to conduct an internal and external environment analysis for your selected company. (15 marks)
Question 1b
Appraise the strategies that your selected company employed to achieve this significant success. (40 marks)
Question 1c
Propose not more than THREE (3) new strategies so that your selected company can have continued success. (45 marks)
Looking for Plagiarism free Answers for your college/ university Assignments.
- HSC09401/HSC09101/NUR09716 Health Promotion Strategies
- MKT371 Customer Insights and Analytics – Kimberly-Clark ECA Report
- EDS 733 The Role of Theory of Change in Addressing Social Imperatives in Education, Assignment 03
- NMQ 734/745 Interpreting Teachers’ Motivations for Remaining in the Profession
- LOG307 Optimizing Production and Facility Capacity: Linear Programming & NPV Analysis (ECA)
- HRM263 Team Effectiveness and Dynamics: Challenges, Solutions & Theoretical Insights
- BUS303 Taxation Analysis for Miss Duck Hollow: Assessable Income, Deductions & Depreciation
- ACFI2012 Exploring Accounting for Intangible Assets & Share Issuance: AASB 138/IAS 38 Analysis
- EMT401 Singapore Airshow 2024: Planning Excellence in Asia’s Largest Aerospace and Defence Exhibition (TMA02)
- LEGL2002 Enforceability of Contracts and Director Authority in Business Organisations