MGMT335: Task is to Develop a Feasibility Study or a Business Plan to Evaluate the Prospects of a local Product or Service in a Foreign Market: International Business Report, SUSS, Singapore

BUS219 Major Project Toolbox

Company: Shihlin Taiwan Street Snacks

Country: New Zealand

Company description

2. Financial planning

Remember the task is to develop a feasibility study or a business plan to evaluate the prospects of a local product or service in a foreign market. It is an important decision for students that involves the selection of both the country and a project worthy of analysis. Unless students can settle this issue early in the course, they will find it difficult to complete the assignment.

So, it is recommended to starting early to collect good ideas regarding the most favorable products and business prospects in various countries of interest. A hypothesized company sourced from the internet is acceptable.

However, if students know of local companies with international operations or plans for such operations, it might be possible for students to work on such a study with the support and assistance of an interested company; and it will prove to be of great facilitation to the understanding of real-world business. Some help will be available from the lecturer and tutor however, students are expected to use their initiative and to become self-reliant and independent investigators.

Library and internet research are highly recommended in order to obtain data on foreign markets, industries, and companies. Avoid long and tedious sections of material copied from books or other sources.

Concentrate on project-relevant data and rigorous analysis of project fundamentals. Selectively use a material that has a direct bearing on your project. Important Notice A particular firm can be studied by no more than one group. Under no circumstances may a group or individual submit work that has previously been submitted, or is concurrently being submitted, in whole or in part, for any other unit without the consent of the local lecturer or the unit coordinator of this unit.

Project reports submitted for Marketing units cannot be used for this unit. Peer assessment will be used to measure each individual student’s contributions to the group performance. Any student who fails to contribute a reasonable share of the group’s work will receive a lower grade, as in the real world of management.

Group members will be expected to behave like responsible managers in an organization, and to display courtesy and consideration towards fellow group members, working together as partners to complete a TEAM project. Groups should inform the lecturer as early as possible if they have any issues or conflicts in working as a team.

Each group is required to keep minutes of group meetings, recording who was present, who agreed to do what and by when, and whether work previously promised was delivered to a satisfactory level of quality.