HRM335 Leadership Development End-of-Course Assessment 2026, Singapore

HRM335 End-of-Course Assessment

(Full marks: 100)

Answer all questions in this section.

Question 1

Given our day and age and the prevalence of social media, thought leaders have a profound impact on us. Thought leaders are informed opinion leaders in their area of expertise. People go to them to be inspired, moved and influenced. Thought leaders can have positive impact on their followers by virtue of their innovative ideas, motivational words, and thought-provoking points of view.

In this question, you are to follow thought leader Simon Sinek on social media (i.e., Linkedin, Facebook, Twitter, Instagram).

You can find his linkedin here: https://www.linkedin.com/in/simonsinek/

After finding out more about the thought leader, you can follow the thought leader for 2 to 3 weeks on social media. Do also read the thought leader’s past posts and followers’ comments on their posts. You can refer to pasts posts up till 2  years ago. This means that you can base your write-up on any posts that happen from July 2023 onwards. At the same time, you can also use any other material related to Simon Sinek’s views on leadership that you have found on the internet.

Do choose a medium where the thought leader is most active on, so as to maximise the information you gather on this thought leader.

After following this thought leader and reading their posts and follower comments, analyse the leadership style that the thought leader exhibits. Most importantly, draw on leadership theories we have covered in the course to apply to how this thought leader practices their influence. You can also draw on leadership theories we have covered in the course to analyse the thought leader’s views on leadership.

To answer this question, you need to do the following:

1. Summarise the background of Simon Sinek and his area of expertise.
2. Analyse the leadership style or perceptions of leadership of Simon Sinek with description and application of leadership theories and course concepts.
3. Critically evaluate and examine how this leader has influenced followers. (Max 1000 words)

(40 marks)

Question 2

Evaluating Impact of Leader on you as a Follower

In this question, you are to refer to the thought leader Simon Sinek. To answer this question, please do the following:

1. Appraise the leader’s thought leadership and its impact on you personally.
2. In particular, examine how your views have been enlightened, and/or evolved as a result of following this leader on social media.
3. Examine how your mental model of leadership has or has not shifted as a result of reading on the leader’s thought leadership.
4. Examine how the thought leader has impacted you to reaffirm, reconsider or reevaluate your values and views in any way.
5. Explore how the thought leader has impacted how you would conduct yourself in the future. Come up with an action plan on what you would do differently in the future.

(Max 1000 words)

(40 marks)

Question 3

In this part of the question, you need to reflect on your analysis of the thought leader Simon Sinek. What are some of the competencies a thought leader should have?

After identifying FIVE (5) key qualities of a thought leader, create a competencies framework.

To do well in this question, you are encouraged to do additional research.

In your answer, be sure to do the following:

1. Specify FIVE (5) key qualities a thought leader should have
2. Come up with behavioural indicators that reflect the qualities you have identified

(Max 500 words)

(20 marks)

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