Writing for the portfolio will include:
1: Issues analysis Track at least three print, broadcast and/or online media articles or social media posts, identifying any issues you think might be relevant for your target audience and client.
Describe The organisation behind the story and the key message you believe the organisation may have wanted to get across. What is the key issue discussed in the story?
2: Media release (10%).
On a separate sheet, identity:
- target publics
- key messages that are relevant to the target public
- one appropriate media outlet to target with the release.
3: Photo and caption (5%) Supply a suitable ORIGINAL photograph and caption to accompany the media release.
4: Tweet and Facebook post (5%) Write a short Tweet and Facebook post to promote the story. These are not to be actually Tweeted or posted on Facebook but should be included in the assignment
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