| University | The Royal Melbourne Institute of Technology (RMIT) |
| Subject | AERO2408: Aviation Strategy in the Global Context |
Assignment: An external environment assessment of an aviation business
Assessment brief:
- Produce an assessment of the external operating environment of the aviation business of SIA Engineering Company. This should be based on an analysis of publicly available material.
- The purpose is to provide an assessment of the external environmental concerns affecting the conduct of business for SIA Engineering Company and the achievement of its strategic objectives.
- Analyse and explain the strategic management process, the benefits of strategic management, and the importance of strategy formulation, implementation and evaluation for SIA Engineering Company
- Analyse and discuss the importance of competitive strategies and level of strategies
- Determine organizational external and internal factors influencing the behaviour of the organization and individuals
Task Scope
- Provide a short profile of SIA Engineering Company under review (no more than one hundred words)
- Conduct your external audit around the headings as below
- Abstract
- A concise summary covering all aspects of the report is provided.
- Introduction
- Problem to be addressed is described with reference to selected process.
- Current problems
- Identify the current problems of the organization Operating environment
- External Environment
- Identify the nature of the environment in which the organization operates – eg stable, turbulent (explaining what these concepts mean)
- Current strategies
- Identify the current strategic objectives of the organization under review
- Determine the impediments to the organization achieving those objectives
- Conclusion
- Summarizes the key findings, addresses the aims, and cites sources of error, highlight the significant elements from your report, an evaluation the importance of the topic, future research and recommendations.
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