HR9537 Assignment Brief 2026

Module:	HR9537: Management Research and Analysis
Distributed on:	20^th January 2026
Submission Time and Date:	An electronic copy of your work must be uploaded to Blackboard by 23:59 on 20^th May 2026.
Word Limit:	Report – 2500 words (excludes word count of appendices)
Weighting:	Individual Report contributing to 100% of the module assessment mark

Submission of Assessment

Your report must be submitted electronically via the eLP site (Blackboard Ultra), as instructed above. It must be a single document with all additional documentation and examples included as appendices.

It is your responsibility to ensure that your assignment arrives before the submission deadline stated above. See the University policy on late submission of work (the relevant extract is set out below also).

Instructions on Assessment

During the course of the module, you will develop a research question in enough depth that you are able to create a research strategy. The ultimate deliverable you must provide is an INDIVIDUAL research strategy of 2,500 words in length (excluding appendices) which is worth 100% of the module grade.

Your research strategy must include comparison, appraisal, and reflection on the detail you include on the elements outlined in the template below. You are advised to include examples of the work developed throughout the module as appendices e.g. rich pictures, surveys, hypothesis tests, thematic maps, analysis and dashboards etc. which you will refer to in the strategy to support your appraisal and reflection of your choices. The report developed will provide the foundations for developing research proposals in workplace research projects and / or Level 6 study, therefore aiding placement work and final year capstone options: Dissertation, Management Enquiry and Consultancy Project. The following section provides a template structure for you to use as a guide to develop your strategy.

Research Strategy Template with Mapping to Module Teaching

This is a draft template structure for a research strategy, based on the areas covered in the module. The table below provides a brief overview of the elements to be included in the strategy, with mapping to where the different elements are covered in the module i.e. the week(s) the topics are covered in the Teaching and Learning Plan (TLP).

Key points:

The Research strategy must be developed based upon an individual research question which you will develop during the teaching weeks of the semester. Tutors will offer guidance in the development of this strategy.
You need to develop an individual research strategy, which must be made up of the elements outlined in the table below. It is strongly recommended that you add and amend the strategy as you work through the module so that a full draft is complete by the start of week 12 in time for the revision support sessions.
The strategy should include any appropriate documentation and / or links developed over the course of the module as appendices e.g. rich pictures, survey designs, hypothesis tests, thematic maps, example analysis outputs.

You must include reasoning and justification of your choices throughout the strategy, supported by appropriate appendices

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Strategy Sections

(with grade weighting for each section)The grade for each section will take into account the appropriate supporting work provided in the appendices)	Wk(s) covered
1. Introduction (10) In this section, you will introduce the strategy, highlight the problem, and provide background / rationale for the topic. It must address the overall aim of your proposed study. You must set the scene by outlining the area / topic of investigation. This must be a business-oriented research topic The topic could be based on a rich picture. If you do this it is useful to add your rich picture to an Appendix	Week 2-3
2. Development of research questions / hypotheses (10) This section will provide further insights into the topic, incorporating academic literature and industry insights to highlight the problem Research question(s) and discussion of how you arrived at this research question (e.g. based on insights gathered from literature) Provide hypotheses and your rationale for choosing them.	Week 3
3. Research Methodology Choice (20) An overview of the methodological options (qualitative or quantitative) that could be used to understand the problem further and answer the research questions / hypotheses. Whilst some larger research projects with greater resource and time may use a mix of methodologies, you must select only one method as your primary choice. You must justify your choice of methodology with reasoned argument, analysis, and comparison as to why you feel it is the best choice in comparison with the other options.	Weeks 3-4
4. Detailed description of the Research Method to be used (20) What specific method do you propose to use (e.g. survey, interview, focus groups, experiment, observation, etc.) and why What resources would be needed to carry out this method (e.g. access to software, time, human resources, consent, etc.) Who would be the ideal participants of the study e.g. customers, general public, employees, managers, competitors, etc., and the number of participants to be involved e.g. number of interviewees, focus groups or survey sample size Ethics: Outline of the ethical considerations to be adopted e.g. data security, anonymity, participant rights	Weeks 3-4
5. Analysis Methods (20) What method(s) of analysis do you propose to use e.g. statistical, thematic, content What tools would be needed to conduct the analysis e.g. SPSS, Excel, Power BI, NVivo) What specific tests / analysis would be conducted on the data gathered from the quantitative or qualitative research e.g. statistical, thematic etc. Whilst you would not normally have collected data at this stage you will be provided with some sample data related to a case study in class for you to carry out appropriate tests on. You will then be able to include examples of the test outputs in your appendices to demonstrate and support your reasoning for proposing the use of them in relation to your research question.	Weeks 5-10
6. Deliverables (10) How do you propose to present the analysis to the appropriate audience e.g. report, tables, graphs / charts, dashboard etc. Examples should be included in appendices.	Week 11
7. Conclusion (10) A short conclusion of the strategy to summarise the key points made	Week 11

Marking & Feedback

Marks will be awarded against the Template outlined on Page 2.

The comments and feedback can be generally categorised as follows, and refers to the skill level evidenced in areas like writing, cross referencing, examples, use of references and appendices, presentation, grammar, layout

Excellent / Outstanding	Very Good	Good	Average	Below Average	Poor	Comments
70-100%	60-69%	50-59%	40-49%	30-39%	0-29%	Feedback and Feedforward comments will be provided in a marking rubric on Turnitin.

Late Submission of Work

Where coursework is submitted without approval, after the published hand-in deadline, the following penalties will apply.

For coursework submitted up to 1 working day (24 hours) after the published hand-in deadline without approval, 10% of the total marks available for the assessment shall be deducted from the assessment mark.

For clarity: a late piece of work that would have scored 65%, 55% or 45% had it been handed in on time will be awarded 55%, 45% or 35% respectively as 10% of the total available marks will have been deducted.

The Penalty does not apply to Pass/Fail Modules, i.e. there will be no penalty for late submission if assessments on Pass/Fail are submitted up to 1 working day (24 hours) after the published hand-in deadline.

Coursework submitted more than 1 working day (24 hours) after the published hand-in deadline without approval will be regarded as not having been completed. A mark of zero will be awarded for the assessment and the module will be failed, irrespective of the overall module mark.

For clarity: if the original hand-in time on a working day is 12 noon then the 24-hour late submission allowance will end at 12 noon on the next working day (bank holidays and weekends are not classed as working days)

These provisions apply to all assessments, including those assessed on a Pass / Fail basis.

Word limits and penalties

If the assignment is within +10% of the stated word limit no penalty will apply.

The word count is to be declared on the front page of your assignment and the assignment cover sheet. The word count does not include:

Title and Contents page	Reference list	Appendices	Appropriate tables, charts, figures and illustrations
Glossary	Bibliography	Quotes from interviews and focus groups.	Appropriate tables, charts, figures and illustrations

Please note, in text citations [e.g. (Smith, 2011)] and direct secondary quotations [e.g. “dib-dab nonsense analysis” (Smith, 2011 p.123)] are INCLUDED in the word count.

If this word count is falsified, students are reminded that under ARTA (Assessment Regulations for Taught Awards) this will be regarded as academic misconduct.

If the word limit of the full assignment exceeds the +10% limit, 10% of the mark provisionally awarded to the assignment will be deducted. For example: if the assignment is worth 70 marks but is above the word limit by more than 10%, a penalty of 7 marks will be imposed, giving a final mark of 63.

Students must retain an electronic copy of this assignment (including ALL appendices) and it must be made available within 24hours of them requesting it be submitted.

Note: For those assessments or partial assessments based on calculation, multiple choice etc., marks will be gained on an accumulative basis. In these cases, marks allocated to each section will be made clear.

Academic Misconduct

The Assessment Regulations for Taught Awards (ARTA) contain the Regulations and procedures applying to cheating, plagiarism and other forms of academic misconduct.

Assessment guidance and policies are available on the university website via the following link: guidance-for-students

You are reminded that plagiarism, collusion and other forms of academic misconduct as referred to in the Academic Misconduct procedure of the assessment regulations are taken very seriously by Newcastle Business School. Assignments in which evidence of plagiarism or other forms of academic misconduct is found may receive a mark of zero.

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University	Northumbria University (NU)
Subject	HR9537 Management Research and Analysis

HR9537 Management Research and Analysis Assignment Brief 2026 | NU Newcastle, Singapore