| University | Northumbria University (NU) | 
| Subject | NX9524: Digital Business | 
The assessment for NX9524 Digital Business asks you to submit an infographic. Presenting research findings or business analysis in the form of posters has been widely used for a long time alongside the traditional form of preparing reports, essays, or articles. Infographics are considered a special type of professional communication where further emphasis is placed on utilizing creativity and innovation to tell the story behind data. It is also becoming increasingly popular within business and academic environments.
- A theoretical concept related to digital business is considered in the context of a traditional organization, for example, usage of social media marketing by John Lewis.
 - A generic management theoretical concept is considered in the context of a digital business organization, for example, human resource management at Airbnb.
 - A theoretical concept related to digital business is considered in the context of a digital business organization, for example, blockchain technology application by Ripple.
 
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