| University | University of Strathclyde(UOS) |
| Subject | `Role-playing dialogue Script |
Mandy, the Head of Business Development at Doctor Anywhere Singapore, holds a critical role in the company’s revenue generation. Her team is responsible for acquiring healthcare services for corporate clients, ranging from small and medium-sized enterprises (SMEs) to multinational “““““““““““““““““““““““corporations (MNCs). As a neutral third-party administrator, Mandy’s team aims to provide organizations with quality medical care at highly competitive rates, regardless of their business size. They achieve this by collaborating with brokerage firms, insurance agencies, and other sources.
Mandy’s job scope includes developing effective go-to-market strategies and leading her team in successfully opening and closing deals. She also focuses on building and maintaining a continuous pipeline of new business, utilizing proactive outreach and lead management techniques. Additionally, Mandy navigates large corporate organizations, networks with multiple buyers across different layers of these organizations, and identifies upsell opportunities within the existing client base. She is committed to fostering a coaching culture within her sales team, ensuring their effectiveness and collaboration. Alan, the Chief Finance Officer (CFO) at Doctor Anywhere, holds a pivotal role in the financial aspects of the company. He is responsible for financial strategy, planning, and analysis, as well as financial reporting, risk management, capital management, financial operations, investor relations, strategic planning, mergers and acquisitions, and compliance and governance. Mandy and Alan find themselves in the pantry, enjoying a coffee break and realizing that it is already the end of October 2023.
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They take this opportunity to engage in a discussion about their next year’s strategic planning. They aim to explore the direction of their collaboration and how they can further enhance their collaborative efforts in various areas. They consider both short-term and long-term plans for their collaboration, discussing the goals they want to achieve in the upcoming year. They also identify any gaps or areas for improvement that they have noticed during their work together. This discussion allows them to brainstorm potential suggestions and enhancements to address these gaps and ensure their collaboration is as effective as possible. Moreover, Mandy and Alan contemplate new projects or initiatives that they would like to explore in the following year. They seek to identify innovative opportunities that can contribute to the growth and success of Doctor Anywhere. By engaging in this role-playing dialogue, Mandy and Alan aim to align their visions, strategize collaboratively, and set a clear direction for their future endeavors.
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