evaluating the tourism policy at a national or regional level and its value for tourism business development: Tourism Destination Management Report, YBS, Singapore

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University York Business School (YBS)
Subject Tourism Destination Management

TDM assignment – 2

Individual report of 4,000 words, evaluating the tourism policy
at a national or regional level and its value for tourism business development. MLO3, 4, 5

Assignment Question:

Tourism policies provide a necessary and crucial direction for a destination’s tourism industry, influencing and affecting strategies and decisions made in relevance to the growth and direction of the industry.

Produce a 4, 000-word report for this assignment. Choose a country, a region in a country, or a province or state and look at their tourism policy/policies. Your task is to evaluate the policy/policies.

This entails asking:

What is the essence of the policy/policies? Why do you think the destination formulated such a policy/policies?

Examine the strategies and discuss the implications of the accompanying strategies of the policy/policies are.

Discuss also, how effective has this policy been?

What did this tourism policy or policies translate into? Research the different outcomes of the policy (s) to measure the effectiveness and the value it/they have brought to tourism businesses in the destination.

You may want to check with your tutor to make sure what you found are the tourism policies of a destination.

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