| University | The University of Melbourne (UoM) |
| Subject | ECON20007: Globalisation and the World Economy |
Choose any local or international company operating in Singapore and a host country from Europe. Write a report based on the details shown in the table below.
- Introduction of the chosen company and chosen host country.
- Explain any five (5) cultural components of the chosen host country and their effects on the chosen company when globalizing to the host country.
- Using Hofstede’s cultural dimensions, explain what the chosen company needs to consider in order to operate effectively in the chosen host country.
- Explain the political ideologies and economic systems of the chosen host country and their effects on the chosen company when globalizing to the host country.
- Recommendation on how the chosen company may undertake foreign direct investment in the chosen host country and also explain one other recommended entry mode to the host country.
- The conclusion summarises the key points that you have covered in your report.
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