University | National University of Singapore (NUS) |
Subject | Strategic Management |
- Drawing on your knowledge of the PESTLE model, analyze the external environment facing Severstal and identify the key external factors that impact the company.
- Carry out a 5 Forces analysis and analyze the attractiveness of the global steel industry in which Severstal operates.
- Using Porter’s Generic Competitive Strategies, analyze the competitive strategy employed by Severstal.
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