Describe the Extent to which Singapore Functions Simultaneously as an Origin Region: Tourism and Leisure Management Assignment, JCU, Singapore

1. The Tourism System

• Describe the extent to which Singapore functions simultaneously as an origin region, transit region, and destination region.

Hint: Critically demonstrate an excellent understanding of the functions of an origin region, transit region, and destination region, and manage to correctly apply them into Singapore’s context; full marks for supplements with good examples, as well as with relevant references cited.

• Discuss the potential synergies and conflicts that emerge from each of the three region combinations (e.g. origin/transit, origin/destination, transit/destination).

Hint: Critically analyze the potential synergies and conflicts that emerge from origin/transit, origin/destination, transit/destination; and demonstrate justifications to synergies and conflicts; full marks for supplements with highly relevant examples, as well as with relevant references cited.

• Define your most recent experience as a tourist, in terms of which of the four categories in Figure 1 below it falls under, and also which purpose or purposes as discussed in topic of a purposive component of the tourist (e.g. leisure, VFR, business, sport, spiritual & health, education, others).

Hint: Concisely comment on your most recent experience as a tourist in the way to define a category in Figure 1 and explain your travel purpose; your comment is able to reflect the criteria for categorizing tourist groups, and explains how the travel purpose plays a role in your trip planning and on-site experience; there is limited unnecessary information included; full marks for integrating with academic references.

2. Tourist Demand

• Rank the following ten destination countries beginning with the one that you would most like to visit for a one-month vacation, and ending with the one that you would be least interested in visiting for a one-month vacation.

Zimbabwe, Fiji, Mexico, China, United States, France, Dubai, India, United Kingdom, Russia

• Indicate the reasons for your rankings, referring in each case to each of the pull factors discussed in class.

Hint: Critically justify the rankings from the pull factors perspective; the pull factors in each destination’s context are the correct representative factors and with references cited properly.

• Figures 2 & 3 below depict the top international tourist arrivals (by country) to Singapore in 2012 and 2018. Please describe the differences between the two figures, listing the factors that help to explain these differences.

Hint: Critically compare the differences between the two profiles, reflecting the trends, changes, and patterns of tourist demand; the factors to help explain these differences are based on research; full marks for supplementing excellent examples and with highly relevant references.

• Please predict what the pattern might look like in 2030.

Hint: Critically predict the 2030 pattern; justifications are based on BOTH the 2010 and 2018 profiles and academic research; full marks for creative but reasonable thinking in the prediction, as well as with correct references cited.

3. Tourism and Leisure Sustainability

•  Speculate on the likely positive socio-cultural, economic, and environmental impacts associated with heritage tourism.

Hint: Critically evaluate the possible positive socio-cultural, economic, and environmental impacts from heritage tourism; higher marks for nominating a destination with phenomenal heritage tourism as an example for the evaluation; full marks for supplementing appropriate examples for the impacts on the three dimensions, as well as relevant references (both general and academic) properly cited

• Consider the likely negative sociocultural, economic, and environmental impacts associated with volunteer tourism (for example, a scenario involving a volunteer organization with a humanitarian focus).

Hint: Critically evaluate the possible negative sociocultural, economic and environmental impacts from volunteer tourism; higher marks for nominating a destination/event with phenomenal volunteer tourism as an example for the evaluation; full marks for supplementing appropriate examples for the impacts on the three dimensions, as well as relevant references (both general and academic) properly cited.

4. Tourism and Leisure Marketing

• Conduct a SWOT analysis of a particular destination. Each of the four destinations should be located adjacent to one another either at the international scale (e.g. Singapore, Malaysia, Indonesia, and Thailand) or at the subnational scale (e.g. Gold Coast, Brisbane, Sunshine Coast, and Hervey Bay).

Hint: Wisely select four destinations at the perfect scale level and critically analyze each destination’s tourism situation following the SWOT framework; each of the SWOT dimension is thoroughly explored; higher/full marks for supplementing the SWOT features with appropriate examples, as well as relevant references, both general and academic.

• Show how the other three destinations fit into the SWOT analysis of each destination.

Hint: Critically demonstrate how the four destinations fit into each other’s SWOT analysis; higher/full marks for a thorough consideration of the fitness, and the fitness is supplemented with appropriate examples and evidence – both general and academic references.

• Indicate ways in which the competition-related threats of these other destinations can be converted into opportunities.

Hint: Critically transform the competition-related threats of other destinations into opportunities; higher/full marks for supplementing with evidence, both theoretical and practical evidence.