Choose a Company in the Media and Entertainment Industry that has Globalized from its Home Country: Organisations in Global Context Assignment, KU, Singapore

Choose a company in the media and entertainment industry that has globalized from its home country. Research on any new or current product or service the company would like to sell as part of their ongoing globalization process.

Introduction of the chosen company:

a. Background of the company

b. Its current or new products or services

c. TWO (2) current strategies

Research on ONE (1) current gt new product or service the company will sell in the future. The analysis must include:

a. Its R&D process and TWO (2) benefits that have resulted from this R&D

b. ONE (1) advanced or emerging technology that is included in this product or service

c. Evaluation of ONE (1) challenge it may face in developing this product or service

Research on how this company can develop its product or service to protect the natural environment. The analysis must include:

a. TWO (2) reasons why protecting the earth is important for this company

b. How this company’s product or service may reduce pollution and protect the health of consumers

c. How this company’s product or service may reduce the usage of natural resources and use alternative resources instead.

Based on research, recommend ONE (1) country that the company should globalize to with this product or service. The analysis must include

a. THREE (3) social factors it must consider about the country

b. TWO (2) cultural factors it must consider about the country
From the group’s findings, conclude

a. Summary of main points

b. How this company will benefit from this product or service

c. Prediction on the success of this product or service in the global market.