| University | Murdoch University (MU) |
| Subject | BUS370: Individual Assignment |
Individual Assignment:
1) Introduction = no reference required
2) Body (4 steps):
Step 1: you are to CHOOSE: 2 to 3 Elements of Culture:
Step 2: literature review of selected Elements of Culture using journals dated year 2010 onwards (define, explain and FOCUS on the positive impact on International Marketing/Business)
images (not required to reference the images) Step 3: To provide SUCCESSFUL PRACTICAL examples with explanations to support Step 2 with REAL
Step 4: you are to explain the before-and-after changes due to the Elements of Culture, so as to further support your arguments on the SUCCESSFUL impact
3) Conclusion = no reference required
List of references (ONLY JOURNALS and no other sources) = use ONLY Chicago ver 17B Practical SUCCESSFUL examples wef year 2022, OR those companies that are still in existence
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