| University | National University of Singapore (NUS) |
| Subject | BMA5104: Global Strategic Management |
Assignment:
Question 1. Apply the PESTLE analysis to a macro environment of your choice and use a diagram to illustrate your answer.
Critically analyze the framework and recommend how to improve it.
Question 2. Apply the Value Chain Analysis to an organization of your choice and use a diagram to illustrate your answer.
Critically analyze the framework and recommend how to improve it.
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