BUS100 Business Skills and Management – The two popular rental car companies in town are Goldee and Supreme, Singapore

Question 1

Rent a car. The two popular rental car companies in town are Goldee and Supreme. Golden charges $195.99 per day plus $0.85 per kilometre, and Supreme charges $175.99 a day plus $1.29 per kilometre. You are taking a trip upcountry and will need to rent a car.

1. Construct a spreadsheet model to analyze the two choices. Sketch the Influence diagram of your model.
2. It is likely that this trip will span 3 to 5 days and involve a significant amount of driving. Which company should you go with? Explain your choice. 34
3. At what travel distances will you be indifferent to either rental company? If the trip is longer than 5 days, will the indifferent distance be longer or shorter?

Question 2

Using your experience of running a virtual company in MonsoonSIM,

(a) Describe three ways how you can increase the revenue of your company by analyzing some key performance indicators such as sale volume for retail or wholesale, space utilization rate and market share.   (Limit your answer to 300 words).

(b) You may refer to the virtual company in MonsoonSIM or any company that you have worked for as reference, discuss how the organization manages risks and gives a detailed explanation of your recommendations.  (Limit your answer to 300 words).