| University | Murdoch University (MU) |
| Subject | COM278: Digital Communication Strategy |
1. What does the term ‘Web 2.0’ mean in relation to digital communication? Discuss by drawing on a real-life example from your study in this unit.
2. What role does social media play in digital communication? Discuss by drawing on a real-life example from your study in this unit Marks will be assigned for the overall structure of the answer including grammar and sentence structure, the analysis of key concepts, definitions, and theory in relation to the unit material, and your own research and application of key concepts and theory to a real-life example in Singapore.
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