TLH307: Chosen urban city, nature of urban tourism, Discuss the chosen theme, Develop findings and Critically Debate on Management and Marketing Initiatives: Urban Tourism Report, UoS, Singapore

chosen urban city, nature of urban tourism, discuss the chosen theme, develop findings and critically debate on management and marketing initiatives. You must submit a reference list and any appendices necessary. To attain higher marks, students need to achieve a critical writing style.

You must establish clear links between the chosen theme and academic literature. Ensure that the work meets all of the five learning outcomes.

Learning outcomes Upon successful completion of this module, students will have demonstrated Knowledge

1. To define and discuss the characteristics of visitors to urban destinations.

2. To identify and critically evaluate the nature and role of specific components of the visitor product provided by urban destinations.

3. To critically debate management and marketing features distinct to urban sites. Skills

4. To conduct independent research

5. Skills of analysis, interpretation, evaluation and application in dealing with concepts and data in the fields of urban tourism, as well as to present research results in a professional and creative way