University | Nanyang Technological University (NTU) |
Subject | Competitive Intelligence |
Individual Assignment
Weightage: 30% of carry marks
Learning Outcome:
Analyse the market environment and business strategies within the context of Asia.
Instructions:
- You are encouraged to reflect and respond once for each forum based on the knowledge from the chapters.
- Cut-and-paste work directly from the internet or textbooks is not considered participation.
- Summarising and rephrasing original work are encouraged to avoid plagiarism.
Assignment Topic: Corporate Counterintelligence
According to Strauss (1999), corporate counterintelligence is the other side of competitive intelligence because it represents the process by which companies defend their internal information.
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The classical counterintelligence process at all levels includes four steps (USMC, 2007, p. 1-5):
- Develop a counterintelligence estimate
- Conduct counterintelligence surveys
- Develop the counterintelligence plan
- Implement appropriate counterintelligence measures
Businesses can easily become targets of foreign intelligence organizations, competitors, or corporate spies. According to Steve Whitehead, a lifelong security expert in counterespionage, methods of espionage and motivational factors include (Bernhardt, 2003, p. 90):
- Trespassing
- Covert surveillance
- Electronic eavesdropping and bugging
- Trash collection
- Burglaries
- Blackmail and bribery
- Stealing of documents
- Insider threat – recruitment of a staff member or infiltration of an agent
Discussion Questions:
- What do you understand about counterintelligence?
- How has your organisation protected its internal information from competitors?
- Describe strategies or action plans to counterintelligence at your organisation or any company you have selected.
Note:
- You may use links from the internet as sources or refer to lesson notes.
- Do not forget to include references at the end of your work.
Deliverables:
- Prepare a 3-page submission (no more than 3 pages, excluding cover page and reference page).
- Follow the format below:
Formatting Guidelines:
- List: Student Name, Matric No., and Section
- Font type: Arial
- Font size: 12
- Line spacing: 1.5
Assessment Criteria:
You must demonstrate the ability to:
- Analyse
- Synthesise
- Evaluate the topic of discussion.
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